In an effort to expand their demographics and targeted market, Orvis has decided to get rid of the "Chip and Buffy" models of the past. The first of the new catalog models is shown above.
Rumours abound as to who the other new models might be but some names being thrown around are China (from WWF fame), Dennis Rodman, and Paris Hilton.
Kudos to Orvis for this break from their long held style of advertising.
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